Welcome to our last newsletter of 2008. We’d like to thank all of our great clients, friends and vendors for being an important part of what makes us who we are.  We’re looking forward to 2009 and are already hard at work on some very interesting projects that will launch next year – we’ll keep you posted. Also, Guy’s Red Book series will soon be going on-line so his wisdom will span the ether as well.

To all of you from all of us, we wish you the happiest of holidays and the best of new years, and we look forward to being in touch in 2009.

Alliance for Community Trees – NeighborWoods 2008
Idea Engineering created several new promotional and collateral pieces for the Alliance for Community Trees’ annual nationwide event, NeighborWoods Month. For 2008, IE produced a handbook, posters and t-shirts for national distribution, as well as downloadable templates and flash animation for the NeighborWoods website. 

Cognitive Fitness and Innovative Therapies (CFIT)
Cognitive Fitness and Innovative Therapies is dedicated to providing progressive therapies for patients and families dealing with Alzheimer's Disease and other cognitive challenges. IE was asked to assist with a number of branding and marketing projects. The name and tagline, “BrainCare for Life”, display the unique approach the clinic takes toward mental health, highlighting that the brain is something to be exercised. In addition, IE created collateral materials including stationery and a brochure.  

Hangar
This fall, IE designed an elegant new website for Hangar, the elite storage and maintenance club for fine automobiles. The site’s new design exudes the style and quality that is the essence of Hangar. In addition, IE developed striking new Hangar stationery including business cards, letterhead and note cards.

Pax Mondial
Pax Mondial, a leader in international intelligence and risk management, working in hotspots around the world, chose IE to name their company and introduce it to the global community. IE created a logo design based upon the movement and progression of the Earth, to accompany the Pax Mondial tagline “Solutions for an evolving world”.  In addition, IE created a comprehensive website for Pax Mondial, showcasing the company’s global capabilities.

Sansum Clinic
Longtime IE client, Sansum Clinic, has again enlisted IE to design and produce its Annual Report. The friendly 16-page report gives information about the facilities, the employees and the great work they are performing throughout the local communities. Also included in our current work with Sansum is the recently released “Highlights” newsletter, which contains information, announcements and celebrations focusing on specific departments, doctors and patients.

UC Santa Barbara’s Institute for Energy Efficiency (UCSB IEE)
UC Santa Barbara's Institute for Energy Efficiency will change the way people think about, talk about and use energy. The clean and contemporary logo design is reflective of the Institute’s focused work on efficient energy and its green ramifications.

Ventura County Behavioral Health
IE created an eye-catching print and online campaign to educate young adults about the new laws that levy fines on hosts of parties with underage drinking. Focus groups confirmed that this approach was ideal. This is an extension of a previous bilingual campaign about social host laws which was focused on teens and parents.